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Samuel Yaw Akomea is a Senior Lecturer in Marketing and International Business at the Department of Marketing and Corporate Strategy, KNUST School of Business of the Kwame Nkrumah University of Science and Technology, Kumasi. He teaches courses in International Business Management, Strategic Consulting, Marketing Management, International Marketing, Innovative Entrepreneurship and Law-related courses in Business and across the university. Sam shows keen interest in online teaching collaborations such as the X-Culture International Students Project, and simulation Capstones (Country Manager). Currently Sam Akomea is the acting Head of KNUST’s Center for Business Development as well as the Manager of the Kumasi Business Incubator, the first university incubator in Ghana. Sam Akomea holds an Mphil. in Marketing from the University of Ghana Business School and currently pursuing a PhD in International Business at Aalborg University, Denmark. He is also a Legal Practitioner with 10 years’ experience at the Ghana Bar. Prior to joining KNUST, Sam worked as a Management Consultant in Accra; he shows interests in Start-ups, Micro, Small, and Medium Enterprises development in Africa and has strong networking relationship with industry (Ghana Chamber of Commerce and Industry (GCCI), Ghana Association of Bankers (GAB), Association of Ghana Industries (AGI), Ghana Employers Association (GEA), Association of Small Scale Industries, (ASSI) etc). Sam is interested in promoting South-South Co-operation and has a good working relationship with Business Schools in Nigeria, Senegal, Cote d’Ivoire, Uganda, Malawi, Tanzania, Ethiopia, Kenya, Rwanda, and South Africa). He has been a member of the Academy of International Business since 2006.


List of Publications:

  • Agyapong, A., Osei, H.V., Akomea, S.Y. (2015) Marketing Capability, Competitive Strategies and Performance of Micro and Small Family Businesses in Ghana, Journal of Development EntrepreneurshipVol. 20 No. 4, pp. 1-25
  • Adusei, M, Akomea, S.Y. and Nyadu-Addo, R. (2014) Predicting Bank Credit Risk: Does Board Structure Matter? International Journal of Business and Finance Research, Vol. 8 No. 5, pp 59-70.
  • Akomea, S.Y., Sorensen, O.J., and Amponsah-Efah, K. (2014), Export Drivers and Barriers: Evidence from Ghanaian Pharmaceutical Manufacturing Firms. Global Journal of Business Research, Vol. 8 No. 2, pp 81-96
  • Akomea, S.Y.  and Adusei, M. (2013) ‘Bank Recapitalization and Market Concentration in Ghana’s Banking Industry: A Herfindahl- Hirschman Index Analysis, Global Journal of Business Research, Vol. 7 No. 3, pp. 31-45.
  • Akomea, S.Y., and Yeboah J.K.G. (2011) ‘Market Orientation and Firm Performance in Ghana’s Pharmaceutical Industry. Journal of Science and Technology’, Vol. 31 No.2, pp 109-119.
  • Namatovu, R, Jamali, M, and Akomea, S.Y., (2013), Growth Expectations of Entrepreneurs in Sub-Saharan Africa, Paper Accepted to be presented at 6th Annual Conference for the Academy of Innovation and Entrepreneurship (AIE 2013) ISSN 2045-5119, 1-8, Oxford, U.K., 29th -30th August, 2013.
  • Akomea, S.Y. and Adusei. M. (2013) Gender Imbalance in Bank Governance, Some evidence from Ghana and Nigeria, Published in Conference Proceedings 14th IAABD Annual Conference, (Accra, Ghana) ISBN 0-9765288-8-6 Vol. 14, 14th-18th May 2013, pp. 229-239
  • Akomea, S. Y. (2009) Consequences of Host Country Threshold Regimes on Small Businesses: Published in Conference Proceedings, 10th IAABD Annual Conference (Kampala, Uganda) ISBN 0-9765288-4-3, Vol. 10, pp. 267-272.
  • Akomea, S.Y. and Ofosu, M.P.A. (2008), Corporate Social Responsibility Schemes and Sustainable Development of Developing Economies: The Case of Ghana COCOBOD, Published in the Conference Proceedings, 9th IAABD Annual Conference (Gainesville, Florida), ISBN 0-9765288-3-5, Vol. 9, pp. 585-591


Research Interest:

  • Internationalization of SMES
  • Innovative Entrepreneurship
  • Corporate Governance.

Courses Taught


  • Marketing Management
  • International Marketing
  • International Business Management
  • Strategic Consulting
  • International Trade Policy
  • Services Marketing
  • Design Management
  • Innovative Entrepreneurship


  • Introduction to International Business
  • International Business Law
  • Country Manager Capstone
  • Cross-Culture Project
  • Theories of Internationalization
  • Law of Contract
  • Introduction to Management
  • Business in Ghana
  • Services Marketing
  • International Marketing
  • International Marketing Strategy
Ayim Complex Room FF13
Senior Lecturer

EMAC, MPhil (Mkt - Ghana), Cert (Int. Business Econ - Denmark), BA (Art - Kumasi)